Archives February 2018

Commercial Video Contest Production Hurdles and Insights

This week we wanted to share our experience participating in a video contest. These types of contests are generally open to the public and can be a great way to test your production skills in number of areas such as budget, schedule, cinematography and creativity. Incentives for participating in these types of contests include cash prizes, merchandise and of course bragging rights. To see a full list of video contests available at any time visit onlinevideocontests.com.

While we’ve participated in competitions before, this was our first video contest that carried a $10,000 grand prize. One of our hurdles  was that we didn’t find out about it until 2 weeks prior to the submission date. If two weeks sounds like a lot of time, it isn’t. Think about making a video for $10,000, how much time would you need to plan, shoot and edit that video?

The good news for us is that we’ve been working as a team for years so dividing up tasks and streamlining our process. Our reasons to participate in this contest were not just about the possibility of winning a prize. We do them to sharpen our skill set or push us to do something more creativity and adhering to parameters like you would if you were doing commercial video production for a client.

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Genie Garage Door Video Contest Submission

The video was submitted on February 4th, 2018 and we’d love feedback from other filmmakers. What would you have done? How could you improve this video? Leave us feedback in the comments.

The Parameters

While some may feel like parameters are a hindrance to creativity, I would suggest that parameters spawn creativity by making you think clearly about achieving certain objectives or goals. Here are the requirements for the Genie Garage Door video contest we entered.

ENTRY, VIDEO AND FINALIST VIDEO REQUIREMENTS & CONDITIONS: All Entries, Videos and Finalist Videos must comply with the following minimum guidelines to be eligible: (this is just a summary, there were 25 conditions that had to be met)

  • Video and Finalist Videos must feature or describe a Genie Garage Door Opener and/or its features or capabilities.
  • Video and Finalist Videos must include a standard size single or double residential garage door that is compatible with any Genie Garage Door Opener models
  • Entrant must have express written permission from the owner of the garage to use the owner’s property in the Video/Finalist Video.
  • Individuals other than the entrant may not appear in the Video or Finalist Video, without express written permission.
  • The maximum file size is 150MB for videos submitted to the Contest Website. Video/Finalist Video must not exceed 90 seconds in length.
  • Entry and Video/Finalist Video cannot contain or depict visible phone numbers, website links, street addresses, e-mail addresses or license plate numbers.

Discussion Highlights

  • Pre-Production including scripts
  • Casting for the role quickly
  • Selecting a location
  • Three different set designs
  • Creating a shot list
  • Getting voice over work completed
  • Editing and throwing out the script
  • Submitting a completed video

Special Thanks

 

 

A Masterclass in Documentary Film Making with Tom Jennings

A Masterclass in Documentary Film Making with Tom Jennings

Tom Jennings is an award winning documentary filmmaker and journalist. Tom has written, directed and produced more than 400 hours of programming on a variety of topics including politics, religion, history, crime and sports to name a few. His documentaries have been seen on channels like National Geographic and The History Channel.

The best way to sum up our interview with Tom was that it was like taking a masterclass in documentary film making. We reached out Tom’s production company 1895 Films to talk about his latest release on Netflix, Diana: In Her Own Words that was produced for the 20th anniversary of Princess Diana’s passing. The journey of producing a documentary of this magnitude is a true test in problem solving and ingenuity that every filmmaker should take notes on.

Tom stresses you need to love what you do to be a documentary filmmaker. There are growing numbers of documentary television programming but Tom think it’s probably easier to sell a reality show. Don’t ever give up. If one network doesn’t want your story, maybe you can tailor for someone else. Sometimes you just have to step up and figure out how to make things work the best you can.

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Keep Up with Tom Jennings Online

Websitehttp://1895films.com
Facebook: https://www.facebook.com/1895filmsCA/
Twitterhttps://twitter.com/1895films

Tom Jennings Interview Highlights

Life as a Journalist

  • Before becoming a filmmaker, Tom Jennings was a journalist in Washington D.C.
  • Having moved to Los Angeles, Tom ended up covering the O.J. Simpson criminal trial and got burned out
  • Cable television networks were taking off and needed writers to write non-fiction television with Discovery and History
  • Writing led into producing which led to directing
  • Tom sold his first project in 2004 to the Discovery Channel and had his own company since then

Learning to Make Documentaries On His Own

  • Tom didn’t go to film school and had no film background
  • His education came from being in the field and learning from the crew
  • “People like to talk about what they do if you show a genuine interest in what they do.”
  • This is how he learned how to put non-fiction documentary television together
  • Tom admits he would have failed film theory classes but he knows how to get the right material in the can to make for a good documentary

Selling His First Documentary About Roanoke Island

  • Tom’s first project was for the History Channel about the lost colony of Roanoke Island
  • This was at the time when networks like History were interested in cool stories
  • Today, having a cool story doesn’t cut it. There has to be something new, information that was never known before
  • By complete luck, every year in the town of Roanoke Island actors recreate the story in a play
  • Tom was able to get the actors to participate in the documentary and the rest is history…pun intended
  • Tom also notes, recreations can be poorly done if you’re not careful
  • For his first film, Tom had interviews, a great mystery and on top of it these great images to go with it

Diana: In Her Own Words

  • This film commissioned by National Graphic is now available on Netflix
  • It’s a difficult type of programming to do in film making because there are no interviews or narrator
  • Archival footage and audio was the only content used to make Diana: In Her Own Words
  • The archive they got for the Diana story was from author Andrew Morton who wrote Diana: Her True Story
  • It consisted of private interviews of Princess Diana through tapes that were made for Andrew Morton through a mutual friend
  • When they approached Andrew Morton about the tapes Andrew’s response was get in line
  • Tom explained this would be a film about Diana, narrated by Diana which was something that had never been done before
  • There were many rules put in place by Tom and his team to in regards to the use of imagery when talking about particular time periods

Watch Diana: In Her Words

Diana In Her Own Words Watch on Amazon Video

Telling A Story With Archival Footage

  • Depending on the source material available, every production is different
  • For Diana: In Her Own Words, there were 7 hours of audio that they mapped out as storyboards
  • They listed all of the story beats she talked about at length or momentary asides
  • There were 140 story cards stuck on a board at that time
  • Tom and his team knew they had to tell the broad strokes of the story people knew about Princess Di
  • Then they found the stories they knew people had not heard before
  • The story works so well because Tom purposely chose story beats where they could find footage of the event

Winning an Emmy for Best Documentary Research

  • Whether its a feature film or a documentary, filmmakers always need to think outside the box
  • The Challenger story had been told many times before but not in this way
  • Tom received 30 beta tapes from the NASA archive and having gone through 28 of them they found gold of Christa McAuliffe rehearsing her lesson plans aboard The Challenger
  • When they called NASA to tell them what they had found, NASA had no idea that footage existed because nobody else had gone through the tapes before
  • Remembering Christa McAuliffe was from New Hampshire, Tom called a local radio station who had kept all the footage of her training and their news director was actually on the launch pad broadcasting live
  • All of this added to the most unique coverage of the events of the Challenger disaster in decades which ended up winning an Emmy for Best Documentary Research

The Lost Tapes Series

  • Watch the Lost Tapes Series on The Smithsonian Channel
    • The Lost Tapes: Malcom X
    • The Lost Tapes: Patty Hearst
    • The Lost Tapes: Son of Sam
    • The Lost Tapes: LA Riots
    • The Lost Tapes: Pearl Harbor
    • Challenger Disaster: Lost Tapes
  • Tom goes in depth on making the series from production schedule to business of running a production company
  • When you have a small production you have to go from concept to delivery
  • The networks know what they want and when they want it. If you want to keep working with them you have to deliver

Getting Around Licensing for the King of Pop

  • Tom produced a show for Investigation Discovery on the death of Michael Jackson
  • It’s difficult on a budget to license images or music of Michael Jackson
  • It’s frustrating to know you’d only get the same content as everyone else
  • They shot interviews and b-roll of locations but they wanted more
  • Tom hired a Michael Jackson impersonator and shot them for hours in shadow to beef up the footage

Landing a Job with Robert Redford

  • Tom was fascinated by the Lincoln assassination and John Wilkes Booth when he was a journalist
  • Most people don’t know the story stretches over 12 days where John Wilkes Booth was on the run
  • He pitched the story to the History Channel and it was created in HD with a ton of reenactments
  • 2 years later he received a call from Rober Redford’s production company about a movie called The Conspirator
  • He was asked to make the documentary version for the DVD The Conspirator: Mary Surratt and the Plot to Kill Lincoln